Cape Town gets marketing mojo at Cannes from Wesgro

Cannes Film Festival LogoThe number of filming permits issued by the City of Cape Town has doubled over the past two financial years, and the city is looking to substantial increase that, according to Cape Town Mayor Patricia de Lille.

de Lille’s comments come as the city seeks to make a big impact at this years’ Cannes Film Festival, spearheaded by Film and Media Promotion Head Monica Rorvik, of Wesgro, the official tourism and trade, Investment Promotion Agency for Cape Town and the Western Cape.

Rorvik will be pushing hard to present the best the Cape Town film industry has to offer at this year’s Cannes Film Festival.

“Our objective is to establish partnerships between the Western Cape, the European and global film industry; including all nine co-production countries, as well as to strengthen ties with BRICS, USA and other territories. We will also pursue opportunities for film collaboration, joint projects and establish relations with global companies operating in the film sector,” says Rorvik.

De Lille adds that “Cape Town’s attractiveness as a filming destination is due to an abundance of beautiful, unique and diverse locations that meet any script demands. Our competitive film tariffs and production costs underpins our attractiveness as a filming destination. We remain committed to growing this sector even more as we position Cape Town as the filming hub in Africa,” added City of Cape Town Mayor Patricia de Lille.